The Perfect Nude Lipgloss-

Having trouble finding the perfect nude lip gloss?

Our trick of the trade:
Mix Just Gloss PureGloss for Lips with your current Amazing Base shade for the ultimate nude lip gloss.



With a wide variety of shades to choose from, your new customized lip shade provides not only the perfect hue but also sun protection and luxe moisturizing agents.

With healthy ingredients such as White Lily Bulb Extract, Aloe Leaf Juice, Jojoba Seed Oil, Avocado Oil, Green Tea Extract, Safflower Seed Oil, vitamin E, Tangerine Peel Oil, Ginger Root Extract lips are guaranteed to stay nourished all day long. Natural mica provides just enough shimmer!

A little daring? Why not mix Just Gloss with an alluring shade of 24K gold dust! Our pick for the season is pink.

• All of our glosses are formulated in a base of organic vegetable oils.
• Ingredients provide staying power, moisture and nourishment to the lips.
• A tingly mint and ginger flavor that is a natural plumper.
• Contains grape seed and pomegranate extracts as antioxidants.

Urban Legends: Lead Lipstick Test

There is a fear-mongering e-mail about a test for lead in lipsticks that has been circulating the internet since May, 2003. It is long on misinformation and short on verified facts.

The e-mail suggests that if you transfer some lipstick to your hand and run your gold ring over it, the lipstick will turn black if there is lead in it. Certain metals, including gold, may leave a dark streak when scratched on various surfaces, but this is an artifact of the metals themselves, not an indicator of a chemical reaction with lead or any other substance.



According to a statement from the American Cancer Society, laboratory tests have shown that some name-brand lipsticks sold in the U.S. do contain trace amounts of lead from the dyes used in their manufacture, but the lead content of these coloring agents is strictly controlled by the Food & Drug Administration to meet currently accepted safety standards and pose no serious health threat.


Moreover, the message is both inaccurate and misleading when it implies that cancer is the main health hazard posed by lead exposure. Though it is indeed listed by the U.S. Environmental Protection Agency as a probable human carcinogen, lead has other, more direct health effects -- including brain damage, nerve disorders and reproductive problems -- that are far more worrisome. Source: urbanlegends.com

Thus, a gold ring test will not detect lead in lipstick

Update: A new version of this message circulating since September 2006 contains the additional claim that the material was authored by a Dr. Nahid Neman of the breast cancer unit of Mt. Sinai Hospital in Toronto.
We’ve done our research with the CCTFA (Canadian Cosmetic, Toiletry & Fragrance Association) and no such person exists.

Glases 101: How to Enhance Eyes

What makeup looks good with eyeglasses? For women who don't wear contacts, eye makeup is a constant battle. Enhance eyes or draw attention away? How do you know which to do?

It depends first on your eyes: myopia or hyperopia? That is, nearsightedness or farsightedness? Jane Iredale offers her tips on what to do in each situation!

Jane notes: "If you are nearsighted your eyes will look smaller behind glasses so wear more makeup in order to define your eyes. Pale but vibrant shadows with a liner on upper and lower lids. And, yes, two coats of mascara on upper lashes."

Try PureLash Lenghtening Mascara in Jet Black and new Liquid Liners (available in Black, Black/Brown and glamorous Gold).


"If you are farsighted," Jane notes, "your eyes will look larger behind glasses so you might want to tone down your makeup – or may be not! Definitely be careful with the liner. Think about getting it as close to the lashes as possible so it becomes a real lash line. Go easy on the mascara."

Try Creme-to-Powder Eyeliner with a jane iredale Eyeliner Brush. Product goes on so smooth and finishes so crisp, you'd swear it was liquid. The brush makes application as easy as 1-2-3 and allows you to create two looks -- crisp and smudged with the opposite sponge end.

Day-Time Wedding Makeup

Even if you’re a no-makeup kinda gal, it’s wise to use makeup to enhance your features if you want to look your best in the photographs and video. Photography, especially flash photography, has a way of flattening features and enhancing all those things you don’t like about your face. So it’s wise to put yourself in the hands of a professional and work with her or him on the look you like. You’ll need less makeup for a day-time wedding than a night-time wedding, but there are still some things to watch out for.

For example, don’t let the artist apply anything too light or shimmery on your brow bone. It will act like a mirror when the flash goes off. Be sure that your mascara isn’t too heavy or clumped. Take the time to separate lashes. In close-ups, you’ll be amazed how the viewer’s eye is drawn to badly applied mascara. Avoid a lip color that is in too much contrast to your skin tone. The camera has a hard time adjusting for contrasts and the result can be muddy.

And speaking of muddy, please, please, please don’t go to the tanning booth. Pale skin looks so much better in photographs. Tanned skin will look leathery and unnatural and set up a contrast with your dress.

One general rule is that if you’re wearing pure white, pinks and lilacs in your makeup will look the most flattering. If you’re in off-white, choose peaches and apricots. Our makeup has a very water resistant rating, so don’t worry about crying it off.

Bridal Makeup.

Bridal makeup is tricky only because you have to satisfy so many different situations: the bride viewed in real life from close-up and from a distance; the bride viewed in photography from color to black and white; the bride viewed on video tape; in the day-time ceremony and the night-time event.

How do you make sure, if you are that blushing bride, that your makeup works from the moment you step into the car taking you to the ceremony until the time you step back into the car many hours later. The first thing to do is to find a professional makeup artist. Make sure that you look at his or her portfolio so that you can settle on a look you like. Then, at least two weeks before your wedding, go for a rehearsal. Once you're satisfied with the application, have a digital picture taken of yourself and look at it on a screen large enough to simulate the size of a photograph.

A common mistake that brides make is to wear too little makeup. What looks good to you when you look in a hand-mirror may well disappear on camera or from a distance. Mineral makeup is ideal for brides because it doesn’t look like makeup and gives that natural, dewy look that’s so flattering for brides of all ages.

Mature Eyes.

We talk about “mature eyes” in makeup. A friend of mine once said: “Couldn’t we call them ‘experienced eyes’?” So for all of those experienced eyes out there, here are some tips.

Less is more, especially when it comes to mascara. Too much mascara has an aging effect. When you’re applying your shadow in the crease, do it with the eye open. This way you will be able to see how far you need to go to get the color onto the edge of the brow bone.

Don’t choose colors that are too dark because they have a way of making you look tired. Heavy lining around the eye can have the same effect. Light in the inner corner of the eye will wake your eyes up. A quick was of doing this is to use our Highlighting Pencil (the white or pink side will work) and run it around that inside corner. Blend the edges with your finger. It doesn’t have to be perfect because it will just look like light, not color.

It’s very common as we age to lose the outside third of our brows, so be sure to pay attention to them. Use our Super-Shape Me Eye Brow Kit to shade in the brow and create that missing third. (The kit comes with directions.) You’ll be amazed what it does for your eyes!

Professional Application with Professional Brushes.

Someone once said that the difference between a great makeup artist and good makeup artist is one more stroke. Makeup is all about blending. Just when you think you’ve blended enough, blend one more time.

This is especially true with eyes. No matter how subtle or vibrant you like to wear your shadows, blending is the key to a perfect result. I was always taught to start off with the lightest shade and work up to the darkest. Now I’m not so sure that’s right. More and more I begin with the darkest shade and work towards the lightest. I find that I get automatic blending this way and I make fewer mistakes.

Of course, you can’t blend if you don’t have the right tools. Good brushes are absolutely key to a good result. You just can’t use that little sponge-tipped thing they gave you in your eye shadow compact. Invest in good brushes, treat them well and they will last you forever. I promise you, you’ll get more joy out of your makeup than you ever have. A good brush has natural bristles and is hand-tied, just like ours.

Widening Close-Set Eyes.

Makeup is all about illusion. You can actually give the appearance of widening close-set eyes with a few simple tricks. The first one is do NOT pluck your brows back. Brows should begin level with the middle of your nostril. If you pluck them back, they draw attention to themselves.

The way to give the appearance of widening the eye is to widen the arch of the brow. In other words, instead of having it end at the outside edge of the iris, bring it out a little bit. You’ll have to play with this to see what works for you. Then use very light shadows on the inner third of the lid.

Dark shadows will pull the eyes together. Our Highlighter Pencil is wonderful for running around the inside corner of the eye. This is usually the darkest and most recessed area of the face. Put a light in there eyes will look farther apart and you’ll look instantly brighter and more awake. (A great tip for more mature eyes.)

Deep Set Eyes.

Deep set eyes have a special beauty and need special care when applying shadows. You almost have to think backwards. Usually, deep-set eyes have a prominent brow bone, so the last thing you want to do is to put a light shadow there unless you want the brow to stand out more! (Light colors bring things closer, dark colors recede.)

Brush a medium tone over the brow bone up to the brow. Keep the lid as light as possible. Our shadow Oyster is perfect for this. It has a slight shimmer, which pulls light to the lid. Often, I don’t use an eyeliner because I want to keep the lid as light as possible and enlarge the eye. Liner can close your eye up.

It’s OK to dot liner in between the lashes, but do it very subtly so it just makes the lashes look longer and thicker. Claudia Schiffer has the most deep-set eyes of any model I know. That hasn’t stopped her from being one of the most beautiful women in the world!

Eye Shadow Colors.

I think that the most common question I’m asked is, What color eye shadow should I wear? I would say the only hard and fast rule is this, “don’t try to match your eye color.” If you do, you will cancel the eye out. Also, if you wear a bright color that overpowers the eye, then that will pull the focus.

If you don’t mind people saying, What great eye shadow as opposed to What beautiful eyes you have, then iridescent is for you. I prefer to find colors that complement the eye and have the effect of making the eye pop.

A color wheel is a useful tool, if you’re just starting. Colors opposite each other on the wheel complement each other. So, brown complements blue, green complements red, etc. In real life, this means that brown will pop a blue eye. Violet and purple look wonderful on a green eye. Brown eyes really have it all. You can wear anything as long as you don’t try to match the brown. You’ll cancel your eye out. I love gold on any eye, but I especially love it on brown eyes. Place it on the lid just above the iris.

When I’m working on a hazel eye, I like to pick one of the colors in the eye and use it as a liner. You can really change the color of the eye that way. Our shadows make wonderful liners – dry or wet. All of our shades have been picked to enhance eye colors – not to ice the cake!